On January 8, 2024, one day before the official start of the Consumer Electronics Show (CES), Samsung Electronics will launch the globally influential technology trade fair with a press conference. The event begins at 14.00:23.00 p.m. local time, which corresponds to XNUMX:XNUMX p.m. Central European Time (CET), and will take place at the South Pacific Ballroom of the Mandalay Bay Convention Center in Las Vegas.

The conference will be led by Jong-Hee (JH) Han, Vice Chairman, CEO and Head of Samsung DX (Device eXperience) Division. He will welcome the audience with an introduction to this year's theme, "AI for All: Connectivity in the Age of AI." This theme underscores Samsung's vision to expand and deepen the role of artificial intelligence (AI) in networking and people's everyday lives.

The event will be of great interest as Samsung traditionally presents important innovations and technological advances at CES. With the focus on AI, industry experts and technology enthusiasts expect insightful insights into the latest developments and products the company has in the pipeline.

Those interested who cannot be present in person have the opportunity to follow the press conference live in the Samsung Newsroom. Further updates and information about Samsung's plans for CES 2024 will also be provided there in the coming weeks. This live broadcast allows people worldwide to be part of this exciting event and experience the latest trends and technologies that Samsung has to offer in real time.

With this press conference, Samsung not only sets a striking starting point for CES, but also underscores its role as a leader in technology innovation. The event promises to be an insightful start to one of the most important technology trade fairs in the world and will undoubtedly set the tone for the technological developments of the coming year.