With the new 4K QLED Q80C in 98 inches¹ Samsung is expanding its premium TV portfolio and heralding the entertainment summer. The remarkable supersize TV gives users great television enjoyment and boasts smart features and rousing sound.

From now on, gamers can dive even deeper into the game, fans of home workouts can be motivated by their favorite trainers almost life-size and the season ticket becomes superfluous - because sports lovers can also get their money's worth and get that stadium feeling comfortably into the living room for the all-important finale.

Big emotions, impressive pictures and smart features

The new 4-inch Samsung 80K QLED Q98C creates a large-scale television experience and, despite its impressive dimensions, blends seamlessly into the living room thanks to its elegant SuperSlim design. Once it has taken its place there, the TV skilfully transports the great emotions of the screen into the four walls of your home.

Thanks to the quantum dot effect, users can enjoy fascinating visual worlds and realistic, intensive color reproduction, even in daylight. QLED Direct Full Array also ensures strong contrasts and sharp details through deep blacks and pure white tones.

But the TV not only impresses with its size, minimalist design and colorful pictures, it also has some smart features in store. The integrated Neural Quantum Processor 4K uses 20 neural networks to optimize images in real time. In addition, there is the Supersize Picture Enhancer with AI-controlled upscaling, which can adjust black levels, minimize picture noise, sharpen edges and thus create a detailed picture - even on 98 inches. Finally, the Real Depth Enhancer creates the impression of a three-dimensional image depth by analyzing the positions of people and objects in scenes and increasing the contrast in the image foreground accordingly. The intelligent feature Eye Comfort Mode can also adjust the brightness and color tone of the screen in order to relieve the eyes when exciting cliffhangers captivate episode after episode in front of the screen. Gaming fans in particular can look forward to the Motion Xcelerator Turbo+, which delivers smooth moving image display in 4K/120 Hz quality when gaming.

The great TV experience is rounded off with top-class sound equipment. The masterful interplay of OTS (Object Tracking Sound) Lite for movement-tracking sounds and Dolby Atmos produces a three-dimensional surround sound that conveys the feeling of being in the middle of the action. When using a soundbar, Q-Symphony also comes into play and synchronizes the sound playback from the TV and soundbar. If users want to take another step in the direction of pure immersion, they can network their TV with Philips Hue lamps using an app. In this way, the contents played back on the television are synchronized and complemented by an atmospheric play of lights.

Make two out of one: Double the entertainment with Multi View

The integrated Smart Hub serves as a convenient control center of the TV and the cloud-based Samsung Gaming Hub gives users access to thousands of popular games that don't require a PC or console. But the supersize TV has another exciting feature ready. The Multi View option allows users to share the big screen and experience two pieces of content at the same time. This means they can enjoy a sitcom alongside a fitness tutorial or follow their favorite team's match while gaming. The colossal 98-inch size makes it look like you're using two smaller TVs in parallel.